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Ian Davies died
Ian Davies, director of group business development for Archant Media Group in UK, and friend of my wife Sarah and me, was killed in a plane crash on Wednesday, 29th of October. We have known him for...
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From mass medium to individual information provider: What comes after the...
Today, media-integrated newsrooms are viewed as an accepted solution for meeting the challenges of the digital media in connection with the printed newspaper. However, because the majority of newsrooms...
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Crisis opportunities
As difficult as it might be to believe, the current crisis offers news publishers some important opportunities. First, because it was a long time in the making (steady circulation declines, for...
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Boost synergies in a multi-title newsroom
Today’s economic situation demands that news publishing houses must work as efficiently as possible. For medium to large publishing companies producing several titles and brands on print and/or...
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The multi-title newsroom – two case studies from Europe
Many reorganisation projects in the last years have shown that changes in a classical newspaper newsroom are a necessity and not an exception. Adapting and reorganising outdated processes and...
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NEW WEBSITE ONLINE
Finally it has arrived. Our new website of the Institute for Media Strategies is online! Come and have a look around. This blog will be transferred to the Institute page....
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My view on cross-media communication for newspapers
Trends in the worldwide media industry have clearly shown that in order to guarantee long-term success with the audience in the future, it will be vital to change from a single product-oriented to a...
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Challenges for newspaper editorial in 2008
In 2006 and 2007 many things have changed in the newsrooms around the world. After years of thinking and talking about the “digital challenge”, online, mobile, audio, video and communities were finally...
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Online communities: What makes them click?
Rupert Murdoch bought MySpace for nearly US$ 600 million, Google buys YouTube for US$ 1.6 billion and facebook.com develops from an Internet platform for students to the seventh-most visited website in...
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